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Opinion: Paper or touchscreens? The challenges of advertising in India!
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Jan 07, 2019

Opinion: Paper or touchscreens? The challenges of ...

Has the print media lost its sheen? The author takes a peek into the future.

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Opinion: The online teens and what it means for marketers
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Aug 01, 2018

Opinion: The online teens and what it means for ...

The co-authors list down why online word-of-mouth is of significant importance while targeting this age group