Aditi Anand

Apr 23, 2019

Opinion: How masculine can a masculine brand be?

Can masculine brands dare to advertise their masculinity, today? If so, how far can they stretch it?

Oct 11, 2018

Opinion: The pot of Gold at the end of the rainbow

The author believes that supporting the LGBTQI can support the country's economy

Sep 12, 2018

Blog: Sepia-toned influence - a note on nostalgia ...

The author explains why nostalgia is a win win for marketers