Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-31 July 2018.
PhonePe
Shares: 2,471
Likes: 1,419
UltraTech Cement Ltd
Shares: 1,923
Likes: 9,983
Aditya Birla Capital
Shares: 1,553
Likes: 4,230
ClearTax
Shares: 573
Likes: 864
Apollo Diagnostics
Shares: 505
Likes: 345
Honor India
Shares: 497
Likes: 5,94,011
FabHotels.com
Shares: 450
Likes: 2,908
Himalaya Wellness
Shares: 441
Likes: 684
Bajaj Dominar
Shares: 419
Likes: 48,249
Tasty Treat
Shares: 351
Likes: 370
Fortune Foods
Shares: 339
Likes: 15,707
Gemini Cooking Oil
Shares: 301
Likes: 455
CORNITOS
Shares: 276
Likes: 535
Centrum India
Shares: 257
Likes: 330
Courtyard Marriott Agra
Shares: 181
Likes: 397
Havells
Shares: 168
Likes: 1,16,641
Omkar Realtors
Shares: 149
Likes: 137
Fincare Small Finance Bank
Shares: 97
Likes: 266
Fino Paytech
Shares: 92
Likes: 12,453
Paper Boat
Shares: 88
Likes: 25,340