Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 March 2017.
Paytm
Shares: 12,338
Likes: 1,14,795
Paper Boat
Shares: 11,909
Likes: 18,127
OnePlus
Shares: 9,120
Likes: 11,413
OnePlus
Shares: 8,995
Likes: 16,812
FirstCry.com
Shares: 7,244
Likes: 8,178
Tripoto
Shares: 6,160
Likes: 13,227
Mi India
Shares: 5,513
Likes: 79,585
Canon India
Shares: 3,946
Likes: 38,347
Cadbury Dairy Milk India
Shares: 3,532
Likes: 6,59,477
OPPO India
Shares: 3,465
Likes: 2,72,237
Lenovo India
Shares: 3,016
Likes: 1,04,302
DailyRounds
Shares: 2,940
Likes: 1,798
Spice Jet
Shares: 2,657
Likes: 31,051
IndiaFirst Life Insurance
Shares: 2,087
Likes: 10,755
vivo Smart Phone India
Shares: 1,878
Likes: 4,64,184
ASUS India
Shares: 1,815
Likes: 5,50,357
Practo
Shares: 1,769
Likes: 21,482
Transcend India
Shares: 1,488
Likes: 292
OPPO India
Shares: 1,438
Likes: 3,20,787
VLCC India
Shares: 1,392
Likes: 8,632