Sudhir Nair to head digital at Omnicom Media Group

Omnicom Media Group India has appointed Sudhir Nair as managing director – digital. 

 

Nair's mandate covers the two media agency brands OMD and PHD. Nair moves into a role held by Avinash Jhangiani, now chief innovation officer at Omnicom Media Group India.

 

Nair had left Grey Advertising in in June 2015 and announced the launch of creative agency 21n78e with partner Navin Karkera in September the same year.  He will continue as co-founder and CEO there.

 

Jasmin Sohrabji, CEO India and SEA, Omnicom Media Group, said, “As a network, Omnicom Media Group has witnessed a huge growth in digital across all platforms – search, display, social, and mobile offerings in India. Sudhir’s proven track record of delivery will keep our momentum going with a focus on further growth and innovation. Sudhir will work collaboratively with the business units and agency leads to further our digital mandate. As a network, we are committed to investing in talent to ensure that we are ahead of the curve when it comes to digital expertise and we are thrilled to have Sudhir on board.”

 

Nair said, “Digital has transformed the advertising and marketing industry for the better. Thanks to the digital revolution, customer engagement has been taken to another level leading to more meaningful brand and consumer connections. In this exciting landscape, I am delighted to join Omnicom Media Group, a network at the forefront of digital innovation. I am looking forward to work closely with both the experienced as well as young talent that exists within the agency to strengthen our offering and make it more future facing.”