Stovekraft gets Team Pumpkin to handle digital and creative

Team Pumpkin, has won the digital and print mandate for kitchen appliances brand, Stovekraft. 

 

It will be in charge of developing and strengthening the brand's digital presence by creating social communication strategies through ideation, execution and promotion. The agency will also oversee the entire digital presence of Stovekraft’s brands, including Pigeon, Gilma, Skava, and Black + Decker. 

 

The account was won post a multi-agency pitch and will be handled by Team Pumpkin’s Mumbai office.

 

Rajendra Gandhi, managing director, Stovekraft, said, "As one of the pioneering companies in kitchen appliances, our constant endeavour is to provide the best range of products catering to the needs of every homemaker in the country. Stovekraft has experienced unprecedented growth in recent years, and we look forward to expanding our business more. Hence, digital has become an important aspect of expanding our business. It is impressive what Team Pumpkin has in mind for our brand. We are confident that Team Pumpkin's expertise and nuanced understanding of digital media will help us achieve our vision."

 

Swati Nathani, co-founder, Team Pumpkin, said, "We are thrilled to have secured the digital and creative mandate for Stovekraft, India's leading kitchen appliance brand, established on pioneering energy and innovative culture. It aligns perfectly with our goals and philosophy, making us a perfect match. As a leading agency in crafting and delivering digital innovations and solutions, our unique, cutting-edge digital offering based on brand vision will expand the brand love onto new-age digital platforms and generate significant customer experiences."