Media
Campaign India Team
Jan 04, 2023

SonyLiv responds to calls for #BoycottSonyTV over Crime Patrol episode

The episode which is now off air, allegedly depicted a story similar to the ongoing Shraddha Walkar case

SonyLiv responds to calls for #BoycottSonyTV over Crime Patrol episode
SonyLiv got caught in a soup, after it aired an episode of Crime Patrol which was allegedly similar to the ongoing Shraddha Walkar case. 
 
Apparently, the makers of the show depicted the religion of the leads as Christian and Muslim, wherein the girl was a Christian and the boy a Muslim. The episode pictured the boy as one who chopped the girl into pieces.
 
Post this, netizens took to Twitter to express their disappointment over the episode, with #BoycottSonyTV trending. 
 
However, Sony TV has issued a statement via its OTT platform SonyLiv’s handle denying any connection with the case. The episode is currently not on air.
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Bisleri India on the hunt for a new creative partner

1 Bisleri India on the hunt for a new creative partner

Weekend Fun: The Blue Film Festival

2 Weekend Fun: The Blue Film Festival

Venke Sharma joins Sprinklr after departing from Disney

3 Venke Sharma joins Sprinklr after departing from Disney

Leo Burnett Mumbai shakes up leadership to drive new growth initiatives

4 Leo Burnett Mumbai shakes up leadership to drive new growth initiatives

Hindustan Unilever announces leadership changes, appoints new executive director

5 Hindustan Unilever announces leadership changes, appoints new executive director

Jindal Steel celebrates the grit of India in new campaign

6 Jindal Steel celebrates the grit of India in new campaign

Times Power of Print throws down the gauntlet to ad agencies

7 Times Power of Print throws down the gauntlet to ad agencies

The future is female: The rise of women entrepreneurs in India

8 The future is female: The rise of women entrepreneurs in India

Is KFC set to part with Ogilvy India?

9 Is KFC set to part with Ogilvy India?

Cadbury Perk campaign features Alia Bhatt in a light-hearted approach to life's everyday challenges

10 Cadbury Perk campaign features Alia Bhatt in a light-hearted approach to life's everyday challenges

Related Articles

Sreedhar Reddy Komalla joins SonyLIV as head – Telugu content
Media
Jun 16, 2021
Campaign India Team

Sreedhar Reddy Komalla joins SonyLIV as head – ...

SonyLIV appoints G Dhananjayan as head - Tamil content
Media
Jun 11, 2021
Campaign India Team

SonyLIV appoints G Dhananjayan as head - Tamil content

Blog: SonyLiv's Undekhi roasted for promotional fake murder call
Opinion
Jul 12, 2020
Sandeep Goyal

Blog: SonyLiv's Undekhi roasted for promotional ...

SonyLIV salutes Indian Olympians' efforts, says #WohHaareNahin
The Work
Aug 24, 2016
Campaign India Team

SonyLIV salutes Indian Olympians' efforts, says ...

Just Published

Realme calls creative pitch for new smartphone launch
Advertising
2 days ago
Preeti Hoon

Realme calls creative pitch for new smartphone launch

Sources close to the pitch tell Campaign that an assessment of creative agencies is currently underway with regards to an upcoming product launch.

Why creativity remains at an all-time premium
Advertising
2 days ago
Hareesh Tibrewala

Why creativity remains at an all-time premium

The age of Gen AI might be here, but the era of creativity isn't anywhere near over, says Mirum's Hareesh Tibrewala.

Bumble unveils new global campaign, visual identity
Marketing
2 days ago
Campaign India Team

Bumble unveils new global campaign, visual identity

To mark its 10th birthday, the app also revealed a new logo, bolder fonts, and refreshed illustrations.

India wins big at Montreux Switzerland Festival 2024
Advertising
2 days ago
Campaign India Team

India wins big at Montreux Switzerland Festival 2024

Tata Motors, Tree Design and White Rivers Media all win golds at this year's festival.