The shortlists of the 2021 edition of the Campaign India Digital Crest Awards, presented by ITW Digital, will be announced through the week in five parts.
Here's part two of the shortlists. To view part one click here.
| Entry Category | Entrant Company | Title | Brand |
| e-Commerce Omni-channel strategy | Nippon Life India Asset Management | Stay Safe Series and Millennial Lockdown | Nippon India Mutual Fund |
| Entry Category | Entrant Company | Title | Brand |
| Experiential | Tonic Worldwide | Sony TEN 2 Fantastic Nights | Sony Pictures Sports Network |
| Experiential | Thinkstr | #ItsNotOK | Truecaller |
| Experiential | ITW Consulting | Marriott Bonvoy | Marriott |
| Experiential | Leo Burnett | My Big Ganesha | Jeep India |
| Entry Category | Entrant Company | Title | Brand |
| Format Innovation | Interactive Avenues – A Reprise Network Company | Unacademy Prodigy Campaign | Unacademy |
| Format Innovation | Social Panga | What Would You Do? | Cult Fit |
| Format Innovation | Mindshare | How UltraTech mirrored the success of onground activation to online | UltraTech Cement |
| Entry Category | Entrant Company | Title | Brand |
| Innovation in e-commerce | Idealake Information Technologies | Reliance Smart Money Website | Reliance Smart Money |
| Innovation in e-commerce | Idealake Information Technology | IPRU AMC website | ICICI Prudential AMC |
| Innovation in e-commerce | Interactive Avenues - A Reprise Network Company | Coca-Cola Dunzo New Year Campaign | Coca Cola India Private Limited |
| Entry Category | Entrant Company | Title | Brand |
| Insight-led programmatic buying | Logicserve Digital | Custom Bidding | HDFC Life Insurance |
| Entry Category | Entrant Company | Title | Brand |
| Integrated | Interactive Avenues – A Reprise Network Company | Coca-Cola x Umeedon Wali Dhoop | Coca-Cola |
| Integrated | Publicis Beehive | Safest Bank | DBS Bank India |
| Integrated | Times Network | Act Now - A Mental Health Initiative | Times Network |
| Integrated | Sony Pictures Networks India | Scam 1992 - The Harshad Mehta Story | Sony LIV |
| Integrated | Allied Blenders & Distillers | Sterling Reserve Blend 7 Gaming Pack | Sterling Reserve Blend 7 |
| Integrated | Times Network | India Revival Mission | Times Network |
| Integrated | MRM//McCann | Celebrating the unspoken heroes of every Mohalla - ThankYou Vyapaariyo campaign | Mastercard India |
| Integrated | Grapes Digital | From Tongue to Tong Mood Ting Tong | Center Fruit |
| Integrated | Motilal Oswal Financial Services | Skin in the Game – Motilal Oswal | Motilal Oswal Financial Services Limited |
| Integrated | Isobar India | The Hope Contact | Max Bupa |
| Integrated | Mindshare | UltraTech Cement - Baat Ghar Ki | UltraTech Cement |
| Integrated | MRM | Team Cashless India | Team Cashless India |
The awards celebrate excellence in digital marketing and were judged by a total of 14 jurors:
- Atit Mehta, marketing head, Byju's
- Deepika Warrier, chief marketing officer, Diageo
- Kartik Johari, vice president - marketing and commerce, Nobel Hygiene
- Mayur Hola, head of global brand, Oyo
- Nida Naushad, head - brand strategy and campaign, Cars24
- Pawan Sarda, group head - digital, marketing and e-commerce, Future Group
- Piali Dasgupta, senior vice president, marketing, Columbia Pacific Communities
- Ramalingam Subramanian, head - marketing, CoinDCX
- Ranjani Krishnaswamy, general manager - marketing, Tanishq
- Udaibir Singh, group business head, Sportskeeda
- Victoria Banaszak, senior vice president, - marketing, Livinguard
- Vineet Sethi, chief marketing officer, Niyo
- Vipul Oberoi, chief marketing officer, IIFL
- Virat Khullar, group head - marketing, Hyundai Motor India
.jpg&h=268&w=401&q=100&v=20170226&c=1)
