indian advertising news

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Titan Raga pushes motherhood as a choice, not a sacrifice
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2 days ago

Titan Raga pushes motherhood as a choice, not a sacrifice

Watch the ad film conceptualised by Ogilvy & Mather here

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Creative Critique: Ad Reviews 1-15 January
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2 days ago

Creative Critique: Ad Reviews 1-15 January

JWT's Amit Shankar and Scarecrow's Raghu Bhat review ads from the fortnight, while Population First's Dr AL Sharada scans them through a gender lens

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HarperCollins pushes 'books create stories' message through heart-warming story
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2 days ago

HarperCollins pushes 'books create stories' message through heart-warming story

Watch the film conceptualised by Taproot Dentsu here

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Australian Open rebranding: Deuce or Advantage
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4 days ago

Australian Open rebranding: Deuce or Advantage

Did a Netflix show inspire the new logo? Indian adland reacts

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Amazon invites those who like 'big savings' for its 'Great Indian Sale'
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Jan 18, 2017

Amazon invites those who like 'big savings' for its 'Great Indian Sale'

Watch the ad films conceptualised by Orchard Advertising here

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‘The idea of the sequel came from Bollywood’: Vivek Nayer
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Jan 17, 2017

‘The idea of the sequel came from Bollywood’: Vivek Nayer

The CMO of the automotive division of Mahindra & Mahindra explains why the brand decided to create a sequel to its 'Live Young, Live Free' campaign.