Dentsu Webchutney has announced the appointment of Anil Kumar as EVP and branch head of its Delhi office. Kumar replaces Tanvi Jain who was heading the office as SVP and branch head.
Kumar is reporting to Sidharth Rao, CEO and co-founder, Dentsu Webchutney. He joins the agency from inQbis where he was head - strategy and planning.
Kumar said, “I am seriously inspired by the impact of digital, both as a medium and a technology, on our day to day lives. It is fast changing the human behaviour itself. For a marketing professional, Digital is the ultimate delight because of its tremendous ability to sharply identify and establish the shortest route possible to the target audience; and what better place than Dentsu Webchutney, the pioneers in digital, to immerse oneself into this arena and explore.”
Rao said, “Digital is fast moving from a creative-communication arena to being a business-enabler. Anil, with years of mainline advertising experience coupled with extensive hands-on marketing experience, presents a combination that can help our teams appreciate the real-business issues more holistically and recommend solutions that can positively impact our client’s bottom lines. We look forward to Anil steering our largest branch to next levels of growth and recognition."
In a career spanning 18 years he has worked with FCB, Grey, TBWA, Contract, Lintas and Millennium Spire.