parle
Jan 19, 2021
Ad wars: Why one upmanship in advertising makes for great headlines
With brands taking digs at competitors openly, Campaign India dives in to find out the reason, the impact, the legalities and whether brands wars are in for the long haul…
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Jun 17, 2020
Google releases list of top PSAs during lockdown
The list consists of nine films from the last three months released in India
Aug 24, 2018
Brands celebrate Raksha Bandhan
Campaigns from Gits, Honeywell, Niine Sanitary Napkins, Parle G, Schmitten Moments
Apr 18, 2016
Parle ‘rediscovers’ recipe, traces Bakesmith’s origin to make ‘Original English Marie’ claim
Watch the campaign conceptualised by Everest Brand Solutions here
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