bcg

Feb 21, 2019

IAA World Congress: Pictures from day one

The first day of the three-day festival in Kochi featured Amitabh Bachchan, Martin Sorrell, Hans Paul Burkner, Sri Sri Ravishankar, D Shivakumar and more. View images from the day here.

Feb 20, 2019

IAA World Congress: The privacy versus personalisation debate, BCG chairman

The chairman of BCG talks about maintaining the right balance between privacy and personalisation

Nov 04, 2011

AdAsia 2011: “Women control $12-trillion of the global annual discretionary spends” : BCG’s Abheek Singhi

A session on ‘Marketing to women consumers in Asia’ presented by Abheek Singhi, BCG India and Yeonhee Kim, BCG Korea