Campaign India Team
Apr 24, 2015

Food for thought: #FoodForEducation

Watch a glimpse of the show here

National Geographic Channel (NGC) is bringing out a documentary about Akshaya Patra Foundation’s mid-day meal scheme, titled ‘Akshaya Patra Shiksha Ka Mahabhog’. The free mid-day meal scheme in schools is the a reason a lot of underprivileged children are allowed to pursue an education by their parents.  
 
The film, which will go on air on 27 April, will go behind the scenes and capture what it takes to mount an operation of feeding children at 10,770 schools across 10 States.
 
NGC has also launched a #FoodForEducation initiative on digital media to raise awareness and donations for the Foundation.
 
Relevant, responsible and refreshing.
 

 

Source:
Campaign India

Related Articles

Just Published

17 hours ago

Nespresso to launch in India by late 2024

The roll-out in India will begin with the opening of its first boutique in Delhi, with plans to expand to other major cities subsequently.

17 hours ago

Netflix reports strong Q1 growth but is it painting ...

Although Netflix has added almost 10 million new paid subscribers in early 2024, some experts believe advertising is quickly becoming the streaming giant’s long-term profitability plan, presenting a compelling opportunity for brands.

17 hours ago

WPP blames Pfizer loss and tech client cuts for ...

In contrast, Publicis, Omnicom and IPG all increased their revenues.

18 hours ago

Panasonic nurtures next generation of reporters in ...

Originating 34 years ago in the US, KWN has successfully nurtured creativity and media literacy among young people across various countries prior to launching in India.