Cornitos has rolled out a campaign 'Cornitos - wild as you like', to highlight its new brand mascot 'Corny the chimp'.
Conceptualised by Crayons Advertising, the film showcases press waiting for the brand to reveal its news mascot. The press witnesses the astonishing introduction of 'Corny the chimp'. Gasps and laughter fill the auditorium as the mischievous mascot steals the spotlight, adding playful charm to the event.
Vikram Agarwal, managing director, Greendot Health Foods, said, "We believe Corny the Chimp adds a whole new dimension to our brand identity. He embodies our values of innovation, playfulness, and delicious snacking experiences. Corny is our wild and lovable brand ambassador who will forge a strong connection with our consumers and enhance our brand recognition."
CREDITS:
Client: Cornitos
Agency: Crayons Advertising
Director: Alok Kulkarni
Production: Full Moon Production
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