Campaign India Team
Dec 07, 2017

Zenith India retains Nestlé media AOR

Leading media groups from across the country participated in the pitch

Zenith India retains Nestlé media AOR
Nestlé India, the food and beverage giant has retained Zenith as the AOR (agency of record) for its media business. Just recently Nestle also consolidated its Nutrition digital marketing business with Zenith and DigitasLBi.
 
Zenith India (formerly called Zenith Optimedia) is part of Publicis Media.
 
The FMCG major called for a review after five years in November 2017 which saw some leading
media groups from across the country participate.
 
Zenith was appointed as Nestlé’s media agency in 2005 and has been handling the company’s media
duties since, across business segments. Tanmay Mohanty, group CEO, Zenith India said, “Nestlé is Zenith’s flagship account and we have had this relationship for more than a decade. We are super delighted that the client has once again handpicked us and it is a clear endorsement of Zenith’s competency and ability to deliver.”
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Carat bags Franchise India Holdings' media mandate
Premium
9 hours ago

Carat bags Franchise India Holdings' media mandate

The agency won the account post a multi-agency pitch

Premium
WWF and Wild Studios invites agencies to make sustainability 'desirable' and 'sexy'
Premium
9 hours ago

WWF and Wild Studios invites agencies to make ...

Top three entries will have concepts filmed and shown at Cannes Lions

Premium
Reliance Industries to acquire five per cent stake in Eros International
Premium
10 hours ago

Reliance Industries to acquire five per cent stake ...

The two companies will co-produce and consolidate content

Premium
NIIT appoints Performics.Resultrix to handle digital
Premium
10 hours ago

NIIT appoints Performics.Resultrix to handle digital

The account was won post a multi-agency pitch