Micromax has appointed Vineet Taneja as its new CEO. Prior to this move, he was the country head for IT and mobile businesses at Samsung India.
Taneja's role will be consolidating Micromax’s presence in the market, driving global partnerships and strategic alliances while strengthening the organisational capabilities within Micromax.
Rahul Sharma, co-founder, Micromax, said, “Vineet will be an asset in our next phase of growth, his diverse experience will be a great addition to the Micromax leadership in India both from organisational set-up and business growth perspective. Vineet is one of the most respected corporate leaders in the industry and has a great track record of successfully leading diverse brands across sectors. I firmly believe that he will be a strong partner in our vision to be India’s first technology brand to leave an imprint at the global level. We look forward to working closely with Vineet and support him in this new journey.”
Taneja said, "Micromax has been one of the great success stories in India’s mobile eco-system, and has pioneered the democratization of technology for masses by addressing specific consumer needs with constant innovations. We are witnessing an inflection point in the smart devices globally. Therefore, it is a great opportunity for me to lead Micromax into its next phase of growth by consolidating and further strengthening its position in India, and looking at global markets to complete its transition of becoming a global force to reckon with."
In a career spanning 25 years, Taneja has also worked with HUL, Nokia and Bharti Airtel.
