Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 April 2017.
Yahoo India
Shares: 20,828
Likes: 15,726
Coca-Cola
Shares: 14,174
Likes: 3,05,255
MGD INDIA
Shares: 13,454
Likes: 99,254
Mi India
Shares: 8,122
Likes: 6,789
Garbage Bin
Shares: 5,293
Likes: 21,069
Jaago Re
Shares: 4,794
Likes: 25,957
Garbage Bin
Shares: 3,623
Likes: 18,063
Britannia Good Day
Shares: 3,344
Likes: 70,575
Naturals
Shares: 2,103
Likes: 360
Veet India
Shares: 1,163
Likes: 1,18,343
ASUS India
Shares: 970
Likes: 1,69,467
JK Tyre
Shares: 562
Likes: 8,001
Wrogn
Shares: 534
Likes: 16,316
Mahindra Thar
Shares: 502
Likes: 74,733
Jeep India
Shares: 406
Likes: 1,137
Avon India
Shares: 385
Likes: 16,169
Bandhan Bank
Shares: 337
Likes: 11,022
Spencer's Retail
Shares: 305
Likes: 5,168
U.S. Polo Assn
Shares: 282
Likes: 1,33,101
JK Tyre
Shares: 272
Likes: 12,632
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