Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 January.
Haldirams Nagpur
Shares: 957
Likes: 6,761
Club Mahindra
Shares: 829
Likes: 78,061
Himalaya Hair Care
Shares: 508
Likes: 26,463
ICICI Prudential Life Insurance
Shares: 479
Likes: 23,208
Cadbury Fuse
Shares: 295
Likes: 29,195
Mankind Pharma
Shares: 237
Likes: 8,281
My Welspun Home
Shares: 220
Likes: 16,282
Aristocrat Bags
Shares: 184
Likes: 359
Chetak
Shares: 183
Likes: 1,737
Safari Bags
Shares: 174
Likes: 5,398
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