Campaign India Team
Sep 24, 2013

Repco Home Finance awards media mandate to Vizeum India

The business will be handled by the agency's Chennai office

Repco Home Finance awards media mandate to Vizeum India

Chennai-headquartered Repco Home Finance Limited (RHFL), promoted by State-owned Repco Bank, has appointed Vizeum media as its media AoR.

RHFL is embarking on a growth path and the appointment of Vizeum is in line with the same, according to a joint statement on the appointment.

R Varadarajan, MD, RHFL, said, “We are focused on translating into reality the aspirations of people to own a home through credit support customised to suit individual needs in a transparent and ethical way. We have many innovative loan products. We have been fairly successful with a spread of close to 100 operating centers in our focus markets. The vision for our growth required us to get on board domain experts to guide us. Vizeum approached us proactively and the discussions have been on for many months. We are quite satisfied with their knowledge, passion and more importantly the sincere commitment to build our business. Their leadership staying involved in our business is an added benefit. We look forward to working with Vizeum”

S Yesudas, MD – Indian sub-continent, Vizeum, said, “It is a matter of pride for us that more and more clients are finding value in associating with Vizeum. It also makes us very humble. We have our task fully cut out for RHFL. We will stay focussed on their business with utmost sincerity, in as selfless manner as possible."

This business will be handled by the agency's Chennai office.

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Opinion: Are you truly ready for today's young talent?
Premium
1 hour ago

Opinion: Are you truly ready for today's young talent?

An ambitious, nimble and agile new generation of talent is emerging in the industry. Those in leadership roles need to ask whether they are making enough bold moves to capitalise on this potential.

Premium
Dentsu acquires Pune-based Sokrati, launches Merkle in India
Premium
2 hours ago

Dentsu acquires Pune-based Sokrati, launches Merkle ...

The network had acquired the US based data-driven marketing agency Merkle in 2016

Premium
W+K Delhi bags Budweiser, Haywards 5000 mandate
Premium
23 hours ago

W+K Delhi bags Budweiser, Haywards 5000 mandate

Both the brands are part of the AB InBev group

Premium
Unmetric Engagement Meter: Facebook top 20 (11-20 July)
Premium
23 hours ago

Unmetric Engagement Meter: Facebook top 20 (11-20 July)

Posts from Ferns N Petals, IBM, Cadbury Dairy Milk India, Caratlane, KFC and more...