Ram Gedela to take over as head of JWT Mindset; Santha John to take on advisory role

Santha John, managing director, JWT Mindset, will be assuming an advisory role as chairman emeritus effective 1 January 2014. Ram Gedela, CEO, will be taking over as the head of the agency, informed a statement from JWT India.

Colvyn Harris, CEO, JWT South Asia, said, “In recognition of her contribution in bringing JWT Mindset to the forefront and making it a leading advertising agency in the South of India, Santha will continue her association with JWT in an advisory role. It’s been a pleasure working with Santha over the years, as she has partnered us comprehensively in the growth of JWT. I would like to thank her for helping us spread our footprint in this region and her contribution to our success. Ram Gedela, with his youthful vision and sharp business acumen is well poised to take on the baton from Santha and take JWT Mindset to greater heights of success. I wish him all the very best."

John and Gedela had set up Mindset Advertising in 1998. JWT acquired a majority stake in 2011 and the agency was rechristened JWT Mindset.

John said, "Setting up, and running this company, has been a wonderful journey; and it is a journey that will continue for me. I've always said that I have two children, one being my son and the other being this company and that is something that will not change."

Gedela said, “Santha has set a very strong foundation for JWT Mindset. I would like to take her vision forward by ensuring that Mindset remains a leader in this space and we continue to offer the best value proposition to our clients across digital and mainstream advertising."
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JWT Mindset has a team of 47 people.