Kumar Subramaniam's blog: Waiting for Godot

R Sukumar of Mint has posed some interesting questions in his Saturday column on the state of internet advertising in India. He has asked where is the Piyush Pandey of the medium, where is the Volkswagen Lemon campaign and where are the industry leading publications that report on and champion internet advertising. I believe that he may find answers to at least some of those questions by framing them differently.