indian advertising

Mar 18, 2024

A tribute to Fali Vakeel: Indian advertising's 'last Mad Man'

The legendary ad veteran passed away over the weekend, leaving behind a legacy greater than any words, campaigns or brand ideas could surmise

Mar 07, 2024

Ladies, lip service and the art of being ludicrous

Barua shares her no-holds-barred opinion on how to ensure International Women's Day doesn't get diluted amidst the commercialised marketing blitzkrieg

Dec 07, 2023

48% Indians want more inclusive representation from brands: ASCI

Depiction of women in Indian ads continues to be skewed stereotypically while diversity and inclusion of LGBTQI+ groups nearly absent, according to a Kantar report

Nov 07, 2023

Government issues advisory to social media platforms after Rashmika Mandanna's deepfake video

Urges social media companies to to identify misinformation and deepfakes, and remove such content from their platforms within 36 hours

Oct 04, 2023

Suhana impresses nosey grandmother's senses

Watch the film conceptualised by Sideways Consulting here