According to media reports, actor Kartik Aaryan has refused to sign a brand endorsement deal worth INR 8-9 crores with a pan masala brand.
News reports shared that as a youth representative on the big screen, it is his responsibility to be conscious of the brands he aligns himself with.
Netizens took to Twitter to applaud the actor for refusing a lucrative deal.
Such a great initiative by #KartikAaryan. He rejects 9cr for a Pan - Masala advertisement.
— Kartik Trends (@kartikaaryanxx) August 30, 2022
Proud to be your Fan ❤️ pic.twitter.com/jiqkQL6nKx
It's an actor's responsibility to be socially responsible cuz of the influence they hold... #KartikAaryan more respect! ���� pic.twitter.com/eQPwAa1SFX
— Arnab Talukder (@ArnabTalukder) August 29, 2022
A few months ago, actor Akshay Kumar made the headlines for promoting a pan masala brand. Kumar apologised for his actions. Kumar was featured with other mega stars Ajay Devgn and Shah Rukh Khan.
���� pic.twitter.com/rBMZqGDdUI
— Akshay Kumar (@akshaykumar) April 20, 2022
Aaryan, however has brands like Fanta and Wigwam Plywood, Cadbury Silk, Boat Speakers, Doritos, Manyavar, Armani Exchange watches, Lux Inferno, ITC Engage, Bata, among others in his brand endorsement kitty.
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