Campaign India Team
Apr 12, 2015

Goafest 2015: Creative Abbys: J. Walter Thompson stays on top; adds 14 on final day to end with 35 metals, including nine Golds

Linen Lintas only agency to bag Grand Prix this year

Goafest 2015: Creative Abbys: J. Walter Thompson stays on top; adds 14 on final day to end with 35 metals, including nine Golds
J. Walter Thompson added 14 metals to its tally on the third and final night of Goafest 2015, when results of the remaining categories of the Creative Abby competition were announced. Three of these were Gold, another three Silver and eight were Bronze. All three Gold wins were in the ‘Film Craft’ category for Nike Cricket’s ‘Make Every Yard Count’.
 
With these wins the agency’s total tally at this year's Creative Abbys  went up to 35 metals, including nine Gold, eight Silver and 18 Bronze Abbys. The agency was also the most awarded at Goafest 2014.
 
Linen Lintas, the only Grand Prix winner from day two was the only agency to bag a Grand Prix at the festival. The agency added a Silver and two Bronze Abby to take its awards tally to eight.
 
 
Contract Advertising bagged seven metals. Two of these were Gold, two were Silver and three were Bronze. The agency's Gold wins were in the ‘Film’ category for Tata Docomo. The agency’s total tally was up to 22, which consisted of four Gold, eight Silver and 10 Bronze Abbys.
 
DDB Mudra bagged two Gold, two Silver and two Bronze metals. The agency took its total tally up to 10 with these. It bagged Gold for Volkswagen in the ‘Print’ category and another in the 'OOH' category for Zee News’ ‘The Misunderstood Scoreboard’.  DDB Mudra’s final metal tally was of 10 with three Gold, five Silver and two Bronze Abbys.
 
Early Man Film bagged seven metals on the night, three of which were Gold. All three were in the ‘Film Craft’ category. Two were for 5-Star while the third was for Nescafe. The agency also bagged four Silver Abbys and a Bronze.
 
Cheil India bagged two Golds to take its Gold tally up to three. The Gold wins were for Salaam Balak Trust in the ‘Ambient Media’ category and for Halonix in the ‘OOH’ category. The agency also bagged two Bronze awards. Cheil’s total tally of eight included two Silver and three Bronze trophies.
 
Ideas@work bagged 10 metals on the night. This haul consisted of two Gold, two Silver and six Bronze Abbys. The Gold wins were for That's All Good and Rustomjee in the 'OOH' category.
 
Havas Worldwide bagged two Gold Abbys and a Silver on the night. The Gold wins were for Child Survival India in the ‘Ambient Media’ category. The agency ended with seven metals in all, which consisted of two Gold, three Silver and two Bronze awards.
 
TBWA\ Sri Lanka added a Gold to its tally of three. The win was for Ceylon Today and Mawbima National Newspapers in the 'Print' category. The agency ended with two Gold, one Silver and one Bronze Abby.
 
Famous Innovations bagged two Gold metals for Master's Imperial Publications in the ‘Ambient’ and ‘OOH’ categories. The agency also won Bronze.
 
Umbrella Design bagged two Gold Abbys and a Bronze. The Gold wins were for 'Millk' in the 'Design' category.
 
Taproot Dentsu added to its tally of three from last night with 12 more wins. The agency bagged Gold in the ‘Design’ category for its entry ‘Madam’ for Mumbai Mirror. The agency also won six Silver and five Bronze Abbys.
 
Publicis Communications added to its three Bronze wins with a Gold, three Silver and six Bronze on the night to end with 12 metals. The Gold win was for Henko Stain Champion Detergent in the ‘OOH’ category.
 
AutumnWinter Communication & Design bagged Gold for Lawman PG3 in the ‘Design’ category. The agency also bagged three Silver and two Bronze Abbys on the night to take its tally up to eight.
 
Dentsu Webchutney bagged four metals, a Gold, a Silver and two Bronze Abbys. The Gold-winning work from the agency was ‘Happy Hours Rewind’ for Turquoise Cottage in the ‘Digital’ category.
 
FCB Ulka Advertising bagged a Gold and two Silver Abbys. The Gold was for work on Dignity Foundation in the ‘OOH’ category.
 
Rediffusion Y&R bagged a Gold, a Silver and five Bronze Abbys on the night. The Gold win was in the ‘OOH’category for 'PaperKraft - Ruled & Dotted'.
 
Code Red Films bagged a Gold, a Silver and a Bronze to end with three metals. The Gold win was for its entry ‘Its all about stories’ in the 'Design' category.
 
Eleven:43 bagged a Gold and a Silver at the final awards ceremony of Goafest 2015. The Gold was for work on Q'Exhibition in the 'OOH' category.
 
View all winners from the night by category:
Category Brand Title Organisation Metal
Ambient Media IAA International - AOV Assocaties Ungli Uthao GroupM Dialogue Factory Bronze
Ambient Media Turquoise Cottage Happy Hours Rewind Dentsu Webchutney Bronze
Ambient Media Cancer Patients Aid Assocation Bubblewrap Publicis Communications Silver
Ambient Media Mother's Pride Biscuities by Mother's Pride Out of the Box Silver
Ambient Media Salaam Balak Trust The Light Bag Cheil India Gold
Ambient Media Master's Imperial Publications The Little Book of Third Drink Philosophy Famous Innovations Gold
Ambient Media Child Survival India No Child Brides Havas WW Gold
Ambient Media The Times of India Readers Vaazhga Rubecon Communications Silver
Ambient Media The Times of India Farmers Suicide - Live Hoarding Taproot Dentsu Silver
Ambient Media Child Survival India No Child Brides Havas WW Gold
Ambient Media Indian Super League Changing the religion of India Mindshare Bronze
Ambient Media The Times of India Farmers Suicide - Live Hoarding Taproot Dentsu Silver
Ambient Media Nutralite Health Chaa Shree Ganesh DDB Mudra Bronze
Ambient Media Pidilite - Dr Fixit Water Proofing Solutions Dr Fixit - Autorickshaws Madison OOH Bronze
Ambient Media Reduce by Talwalkars Train seat Eggfirst Advertising & Design Bronze
Ambient Media Star Plus Satyamev Jayate 2 - Fikr Touchpoint Mindshare Bronze
Ambient Media Indian Super League Changing the religion of India Mindshare Bronze
Print Vadilal Ice Creams Nothing but goodness election campaign Famous Innovations Bronze
Print All That's Good Bandito, Juan Ideas@work Bronze
Print Vicks Sea, Forest Publicis Communications Silver
Print Tata Motors Yak, Deer Rediffusion Y&R Bronze
Print Volkswagen Hill Hold Function, Bixenon Headlamps, Automatic Distance Control DDB Mudra Gold
Print Nerolac Nature 1, 2, 3 Publicis Communications Bronze
Print Mumbai Mirror Contractor, Madam, Pervert Taproot Dentsu Bronze
Print Hometown TV Unit, Dining Table DDB Mudra Silver
Print Ceylon Today and Mawbima National Newspapers Big on Respect TBWA Sri Lanka Gold
Print Hamara Foundation Alpha Bhaits Publicis Communications Bronze
Film Craft Nescafe Classic Nescafe - Stand Up Early Man Film Gold
Film Craft Cadbury 5-Star 5-Star #Jokhaayekhojaaye - Buffer Film Early Man Film Silver
Film Craft Tata AIA Life Insurance Daddy aur Zooey Boot Polish Films Bronze
Film Craft Hathipaon Mukt Bharat HMB Little Lamb Films Silver
Film Craft Nike Cricket Make Every Yard Count JWT India Gold
Film Craft Star Sports Mauka Mauka Bubble Wrap Entertainment Bronze
Film Craft Nescafe Classic Nescafe - Stand Up Early Man Film Silver
Film Craft Jockey India Move L&K Saatchi & Saatchi Bronze
Film Craft Nike Cricket Make Every Yard Count JWT India Gold
Film Craft Tata AIA Life Insurance Daddy aur Zooey Boot Polish Films Silver
Film Craft Forest Essentials Warrior Princess Magic Hour Films/Gang Films Bronze
Film Craft Cadbury 5-Star 5-Star #Jokhaayekhojaaye - Buffer Film Early Man Film Gold
Film Craft Rotary Club India Rotary Fateline Studio Eeksaurus Productions Silver
Film Craft Rotary Club India Rotary Fateline Studio Eeksaurus Productions Bronze
Film Craft Saahas  Mental vs Environmental Rawshark Films Bronze
Film Craft Cadbury 5-Star 5-Star #Jokhaayekhojaaye - Buffer Film Early Man Film Silver
Film Craft Commonfloor.com Naye Ghar Ki Talaash Early Man Film Bronze
Film Craft Nike Cricket Make Every Yard Count JWT India Gold
Film Craft Meru Cabs  Haath Na Hilao Apostrophe Films Silver
Film Craft Forest Essentials Warrior Princess Magic Hour Films/Gang Films Silver
Film Craft Cadbury 5-Star 5-Star #Jokhaayekhojaaye - Buffer Film Early Man Film Gold
Integrated Advertising Mountain Dew Bike Taproot Dentsu Bronze
Integrated Advertising Dabur Vatika Brave & Beautiful Linen Lintas Bronze
Integrated Advertising Nike Cricket Make Every Yard Count JWT India Silver
Integrated Advertising Tata Docomo Bhalai Ki Supply Contract India Bronze
Integrated Advertising Tata AIA Life Insurance Daddy aur Zooey JWT India Bronze
Integrated Advertising Mumbai Mirror Hated by some  Taproot Dentsu Silver
Integrated Advertising HCL Technologies  Relationship Beyond the Contract ITSA HCL Technologies Bronze
Integrated Advertising Dabur Vatika Brave & Beautiful Linen Lintas Silver
Digital Abbys Integriti Be Urself Webmaffia Silver
Digital Abbys Manipal University Manipal.edu SapientNitro Bronze
Digital Abbys JSW Steel Will of Steel Fanatics Bronze
Digital Abbys Tanishq IVAlicious Interactive Avenues Bronze
Digital Abbys Lenovo Yoga Tablet Yoga2BFree Experience Commerce Bronze
Digital Abbys Nestle Kit Kat Lonely Astronout JWT India Bronze
Digital Abbys Royal Stag Large Short Films A perfect break up River Advertising Bronze
Digital Abbys Faballey Faballey-Unfollow-Challening the conventional lens of beauty Jack in the Box Worldwide Bronze
Digital Abbys Intel Intel - A look inside Dharavi Hungama Digital Services Bronze
Digital Abbys DBS Bank  Chilli Paneer 2 SapientNitro Silver
Digital Abbys Lenovo Yoga Tablet 2 Yoga2BFree Experience Commerce Bronze
Digital Abbys Ceat All Season Bike Tyres Ceat - MTV Chase the Monsoon MTV India Silver
Digital Abbys HCL Technologies  Coolest Interview Ever Brand Innovations Bronze
Digital Abbys Wills Lifestyle #WillsRockTheRamp - a 360 degree spin on fashion Madison Media Bronze
Digital Abbys Absolut India Absolut India - Egition Bottle Art Talenthouse Silver
Digital Abbys Star Sports Pro-Kabbadi League Blink Digital Silver
Digital Abbys Asian Paints Royale #Speechless Contract India Bronze
Digital Abbys HCL Technologies  Relationship Beyond the Contract - LinkedIn app ITSA Brand Innovations Bronze
Digital Abbys Bolt from Tata Motors  #GetSetBolt - The Twitter Reality show to determine the first owner of the Bolt DigitasLbi Bronze
Digital Abbys Microsoft Office Microsoft launches the first teaching font Wunderman International New Delhi Silver
Digital Abbys Turquoise Cottage Happy Hours Rewind Dentsu Webchutney Bronze
Digital Abbys Wills Lifestyle #WillsRockTheRamp - a 360 degree spin on fashion Madison Media Silver
Digital Abbys Turquoise Cottage Happy Hours Rewind Dentsu Webchutney Gold
Digital Abbys Vodafone  India Quickest Recharge Unit Maxus Bronze
Digital Abbys Wipro Digital Introducing Wipro Digital  Niche Minds Bronze
Digital Abbys Hyundai Hyundai Grand Canvas @ Auto Expo Hungama Digital Services Bronze
Digital Abbys Integriti Be Urself Webmaffia Silver
Digital Abbys Oreo Curious Cookie Interface Communications Bronze
Digital Abbys Glitch Media  Glitch Official Website Pigeon & Co Bronze
Digital Abbys Snapdeal.com Vote Karo - Desh Bachao FCB Ulka Advertising Silver
Digital Abbys Asian Paints Royale #Speechless Contract India Bronze
Digital Abbys Portico New York  The Happiness Movement Digital L&K Saatchi&Saatchi Bronze
Digital Abbys JSW Steel Will of Steel Fanatics Bronze
Digital Abbys Viacom18 Motion Pictures Queen the Movie Everymedia Technologies Bronze
Digital Abbys MRF Tyres MRF Rainy Day Experience Commerce Bronze
Digital Abbys Kokuyo Camlin Camlin Experience App BC Webwise Bronze
Design Millk Millk Umbrella Design Gold
Design John Michael John Michael Out of the Box Bronze
Design Burma Burma Burma Burma Sharpener Bronze
Design Millk Millk Umbrella Design Bronze
Design Code Red Films Its all about stories Code Red Films Silver
Design Autumn Winter Communication & Design We breathe fashion Autumn Winter Communication & Design Silver
Design The Cheese Collective The Cheese Collective Sharpener Bronze
Design Arts Illustrated Publication Design Banana Brandworks Bronze
Design Lawman PG3 Wear your aura Autumn Winter Communication & Design Gold
Design Mother's Pride Biscuities by Mother's Pride Out of the Box Bronze
Design Nerolac Nature 3 Publicis Communications Bronze
Design Arts Illustrated Book Design  Banana Brandworks Silver
Design Code Red Films Its all about stories Code Red Films Bronze
Design The CoffeeCo The CoffeeCo Packaing Ideas@work Bronze
Design Millk Millk Umbrella Design Gold
Design Q Exhibition Q Poster Eleven:43 Silver
Design Code Red Films Its all about stories Code Red Films Gold
Design All That's Good Sweet Jalapeno Ideas@work Bronze
Design All That's Good Response Ideas@work Bronze
Design Autumn Winter Communication & Design We breathe fashion Autumn Winter Communication & Design Bronze
Design Lawman PG3 Wear your aura Autumn Winter Communication & Design Silver
Design Stugeron "Spinning Living Room" Medulla Communications Bronze
Design Icare Eye Hospital An eye for an eye JWT India Bronze
Design Nerolac Nature 2 Publicis Communications Bronze
Design The Times of India Bandra Fest - Kids Taproot Dentsu Bronze
Design Mumbai Mirror Contractor   Taproot Dentsu Silver
Design Mumbai Mirror Madam Taproot Dentsu Gold
Design Autumn Winter Communication & Design We breathe fashion Autumn Winter Communication & Design Bronze
Design Lawman PG3 Be the star (tag) Autumn Winter Communication & Design Silver
Design Salaam Balak Trust The Light Bag Cheil India Bronze
Design Unpill Unpill Innovative Packaging Sticker Rediffusion Y&R Bronze
OOH Lavie Fickle is Fun Cheil India Bronze
OOH Fastrack Sorry for What (Head shaving, dreadlocks, thong, underarm) L&K Saatchi & Saatchi Silver
OOH Car Mate Hand 1,2,3 DDB Mudra Bronze
OOH Amway Persona Toothbrush Fish, Lamb Rediffusion Y&R Bronze
OOH Durex Condoms Durex Goosebumps (Tummy, Arm, Cleavage) Havas WW Silver
OOH That's All Good Response, Acacia Tree, Pussies, Classic Salted, Bandito Ideas@work Gold
OOH Frui Juicy Jelly Mango, Orange, Guava Innocean Worldwide Bronze
OOH Godrej Security Solutions Museum, Bank, Jewellery Shop JWT India Bronze
OOH Eveready Twin Turbo Dragonfly, Moth, Firefly Rediffusion Y&R Bronze
OOH Volkswagen Automatic Distance Control, Hill Hold Function, Bi-xenon Headlines DDB Mudra Silver
OOH Shri Tyre Services Ass hole Publicis Communications Bronze
OOH Tata Motors Deer, Yak, Rhino Rediffusion Y&R Bronze
OOH Henko Stain Champion Detergent Clothesline (Frock, Shirt, Indian tunic) Publicis Communications Gold
OOH Relaxo Pole Dance, Poker Publicis Communications Bronze
OOH Nerolac Nature 1, 2, 3 Publicis Communications Silver
OOH Bedbathmore.com Reverse Bang Bang Dare Scarecrow Communications Bronze
OOH PaperKraft - Ruled & Dotted Pussy, Bird and Queen Rediffusion Y&R Gold
OOH Master's Imperial Publications Third Drink Philosophy (God, Error, Lemons and Move) Famous Innovations Gold
OOH The Times of India Bandra Fest (Kids, Music, Thematic) Taproot Dentsu Bronze
OOH The Times of India Anti-religious, God-Like, Divine Intervention Taproot Dentsu Silver
OOH Mumbai Mirror Pervert, Conductor, Madam Taproot Dentsu Silver
OOH Jeevansaathi.com Miniature art weds modern folks, Kalighat Art Weds Pattachitra, Madhubani Art JWT India Silver
OOH Jeevansaathi.com Priya+Rahul, Salma+Yusuf JWT India Bronze
OOH Rustomjee Urbania Social Network Ideas@work Bronze
OOH Rustomjee   Happy New Year 2015, Parsi New Year Ideas@work Gold
OOH Chapter Earth\Marvel Group Bangkok Out of the Box Bronze
OOH Q'Exhibition Q Poster Eleven:43 Gold
OOH Zee News The Misunderstood Scoreboard DDB Mudra Gold
OOH Crossword A short story Alok Nanda & Co. (communications) Silver
OOH Trois Kitchen & Wine Bar Trippy Thursday 1234 Interface Communications Silver
OOH Trois Kitchen & Wine Bar Stake Wednesday - Surrender, Last Stake, Hungry, Forkplay, Divine Interface Communications Bronze
OOH Organic Garden Shoulder, Arm, Palm Rediffusion Y&R Silver
OOH Halonix Halonix Safer City Project Cheil India Gold
OOH Rustomjee Happy New Year 2015, Parsi New Year Ideas@work Silver
OOH Rustomjee Dussehra Ideas@work Bronze
OOH ONGC Videsh Cycle to Save 1,2 RK Swamy BBDO Silver
OOH HCG Oncology Love your breasts. Or lose your breasts.  Sturred Creative Advertising Bronze
OOH Dignity Foundation Poop Seat, Walker, Bib FCB Ulka Advertising Gold
OOH Mumbai Traffic Police Don't choke me FCB Ulka Advertising Silver
OOH Icare Eye Hospital An eye for an eye JWT India Silver
Film Amul Lassi Mooch nahi toh kuch nahi DaCunha Communications Bronze
Film Nestle Alpino  Lipstick JWT India Bronze
Film Dabur Vatika Brave & Beautiful Linen Lintas Bronze
Film Nike Cricket Make Every Yard Count JWT India Bronze
Film Tata Docomo Poser Contract India Silver
Film Tata Docomo Falooda Contract India Gold
Film Tata Docomo Snowball Contract India Gold
Film Tata Docomo Selfish Contract India Silver
Film Mumbai Mirror Hated by some  Taproot Dentsu Bronze
Film BigRock Karma Pest Control Ideas@work Silver
Film Rotary    Rotary Miracles - Polio; Liteline JWT India Bronze
 
View overall winners tally:
 
Agency/Company Grand Prix Gold Silver Bronze Total
Alok Nanda & Co (Communications)     2   2
Apostrophe Films     1   1
AutumnWinter Communications & Design   1 5 2 8
Banana Brandworks     1 1 2
BC Webwise       1 1
Blink Digital     1   1
Boot Polissh Films     1 1 2
Bubblewrap Entertainment       1 1
Candid Marketing       1 1
Cheil India   3 2 3 8
Chutti TV (Sun TV Network)       1 1
Code Red Films   1 1 1 3
Colors Marketing   2     2
Colors, Viacom18 Media   2   1 3
Contract India   4 8 10 22
Crayons Advertising       1 1
Da Cunha Communications       1 1
DDB Mudra Group   3 5 2 10
Dentsu Webchutney   1 1 2 4
Digital L&K Saatchi & Saatchi       1 1
Digital Lbi       2 2
Early Man Films   3 3 1 7
Eggfirst Advertising and Design       1 1
Eleven:43   1 1   2
Everest Brand Solutions       1 1
Everymedia Technology       1 1
Experience Commerce       3 3
Famous Innovations   2   1 3
Fanatics       2 2
Fanatics & VISCOMM       1 1
FCB Ulka Advertising   1 2   3
Fever 104 FM     1   1
GenX Entertainment    2     2
GroupM Dialogue Factory       1 1
Hansa Vision       1 1
Havas Worldwide   2 3 2 7
Hungama Digital Services       2 2
Ideas@work   2 3 8 13
Ideosphere       1 1
Innocean Worldwide Communications       1 1
Interactive Avenues       1 1
Interface Communications     1 2 3
ITSA HCL Technologies   2   2 4
ITSA Brand Innovation       2 2
ITSA Oxigen       4 4
Jack in the Box Worldwide       2 2
J. Walter Thompson India   9 8 18 35
Kinetic India (A WPP Company)       1 1
Law & Kenneth Saatchi & Saatchi     2 2 4
Linen Lintas 1 3 1 3 8
Little Lamb Films     1   1
Madison BMB   1     1
Madison Communications   2 1 1 4
Madison Media     1 2 3
Madison OOH       1 1
Magic Hour Films/Gang Films     1   1
MATES     1 1 2
Maxus     1 3 4
Medulla Communications     1 1 2
Mindshare       3 3
MTV India, Viacom18     1 1 2
MSM   3 1   4
NDTV     2 1 3
Nicheminds       1 1
Out of the Box     1 3 4
Pepsi MTV Indies, Viacom18       1 1
Pi Communications     1 1 2
Pigeon & Co       1 1
Publicis Communications   1 3 9 13
RK Swamy BBDO     1   1
Rawshark Films       1 1
Rediffusion Y&R   1 2 5 8
River Advertising       1 1
Rubecon Communications     1   1
Sab TV (MSM)   1 1   2
Sapient Nitro     1 1 2
Sarva Integrated   1   1 2
Scarecrow Communications   1 4 8 13
Sekect Direct Marketing Communications     1   1
Sharpener       2 2
Star India   1     1
Stirred Creative Advertising       1 1
Studio Eeksaurus Productions     1 1 2
Sunny Side Up Advertising       1 1
Talenthouse     1   1
Taproot Dentsu   1 7 7 15
TBWA\ Sri Lanka   2 1 1 4
Times Internet   1     1
TV Today Network   1     1
TV 18 Broadcast Network     1 1 2
Umbrella Design   2   1 3
UTV Entertainment TV   2 1 3 6
Value360 Communications       1 1
Viacom18 Motion Pictures       1 1
Viacom18 Media     1   1
Webmaffia     1 1 2
Wunderman International       1 1
Maharashtra Times       1 1
BCCL   3 2   5
Jagran Prakashan   1 2 1 4
Chitralekha       2 2
Dainik Bhaskar Group       1 1
HT Media       1 1
NavGujrat Samay     1   1
Lokmat Media     1   1
Hindustan Times       1 1

 

Source:
Campaign India

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