Campaign India Team
Jul 28, 2011

Amogh Dusad appointed programming head of Pix

Previously he was the director of strategic planning and research for Imagine TV

Amogh Dusad appointed programming head of Pix

Amogh Dusad has been appointed programming head of Pix. In his new role, he will be  responsible for all aspects of programming strategy, planning and scheduling. He will also assist with acquisitions; liaise with other departments including ad sales, distribution and marketing.

Prior to this, Dusad was the director of strategic planning and research for Imagine TV. He started his career as an associate director in TAM Media Research Pvt Ltd, and has also worked at Sahara One Media, where he was the senior manager of business strategy.

According to Pix, “His key strengths are that he is analytical, and strongly inclined to use data and research. He has an extremely competitive approach to programming and strategy. Amogh is extremely good with numbers owing to his experience in TAM.”
 

Source:
Campaign India

Related Articles

Just Published

1 day ago

Engineers India scouts for creative partners

Expressions of interest have been invited from eligible advertising agencies to execute branding and non-branding communications jobs for the Government of India undertaking.

1 day ago

India's IAA chapter launches campaign to combat ...

As the general elections enter their final stretch, the campaign is leveraging a series of digital posters to motivate the public to cast their votes for the issues that matter most to them and to society.

1 day ago

From niche to mainstream: The rapid rise of the ...

With the creator economy touted to reach $480 billion by 2027, its emergence has undeniably changed marketing plans and reshaped the future. KlugKlug's co-founder and CEO Kalyan Kumar explains.

1 day ago

Why international airlines want a piece of Air ...

Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.