Campaign India Team
Nov 01, 2013

Petronas presents a poignant Deepavali; Cadbury scripts celebration with consumers

As we sign off for the long weekend, here’s a film from Malaysia that celebrates purposeful festivities, one from Cadbury India scripted with consumers, and a few of our favourite Diwali commercials

On its official YouTube channel, Cadbury Celebrations explained the making of this video posted on 27 October, just in time for Diwali. The brand asked people how they would celebrate Diwali with their loved ones. This music video features contest winners who came up with the best messages.

Cadbury

And here are some of our favourite ad films from the past that captured the festive spirit.

Idea

Cadbury

 

 

 

 

Cadbury Celebrations offers to ‘Gift a Diwali’ to cure loneliness pangs

Coca-Cola

 

 

Coca-Cola launches a new TVC for Diwali

Tanishq

 

Also read: Celebrating Diwali with some memorable advertising

Source:
Campaign India

Related Articles

Just Published

17 hours ago

Hindustan Unilever announces leadership changes, ...

The changes come as HUL reported a 6% decline in standalone net profit for the fiscal fourth quarter.

17 hours ago

Data-driven insights essential for navigating ...

A new white paper on a cookie-less world proposes leveraging first-party data, contextual advertising, and localised marketing strategies for companies to stay afloat.

18 hours ago

Breaking down the latest developments from ...

Patanjali Ayurved continues to faces rigorous scrutiny from the Supreme Court over misleading advertisements, with the case underscoring the vital need for strict regulatory oversight in health-related advertising in India.

19 hours ago

IPG reports 12% fall in net profit for Q1 but ...

Group is forecasting 1-2% organic growth over course of 2024.