real conversation

Why Indian PR still sits out Cannes
2 days ago
Girish Balachandran

Why Indian PR still sits out Cannes

Despite bold ideas and real impact, On Purpose's founder and MD rues that Indian PR often sidelines creativity for caution—and misses its shot at global relevance.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

1 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Googlies on Google: A curiosity-driven game for search

2 Googlies on Google: A curiosity-driven game for search

From cookies to clicks: ITC Foods’ multi-speed marketing play

3 From cookies to clicks: ITC Foods’ multi-speed marketing play

Why the next CMO might be an AI agent

4 Why the next CMO might be an AI agent

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Nostalgia sells, but only when it’s designed to remember

6 Nostalgia sells, but only when it’s designed to remember

Eight unveils Vertical TV, a micro-drama OTT for mobile users

7 Eight unveils Vertical TV, a micro-drama OTT for mobile users

‘Social media has become a visual pollution; we need something disruptive’

8 ‘Social media has become a visual pollution; we need something disruptive’

RCB’s brand value to cross $140 million: Qoruz

9 RCB’s brand value to cross $140 million: Qoruz

Mark Read to step down as WPP CEO after seven years

10 Mark Read to step down as WPP CEO after seven years