Campaign India Team
Jul 29, 2016

Pick of the week: Fevikwik

The Pidilite brand and Ogilvy just did it again

This one is probably not going to win too many awards. 
 
It's possibly not even the best piece of work on the brand. 
 
Yet, it's still the best we've seen this week, retaining the quirkiness and bringing on the smiles.
Source:
Campaign India

Related Articles

Just Published

12 hours ago

When creator content goes mainstream

There's no denying that creators have completely changed the entertainment landscape, and now AI is only going to empower them further, suggests UM's William Wun.

12 hours ago

Best Places to Work Asia-Pacific 2024: Entries open

Celebrate APAC agencies and brands' outstanding achievements in improving workplace cultures.

13 hours ago

The changing face of political ad campaigns in India

From the era of booming TV ads to flooding social media in 2024, digital has completely reshaped the way in which political parties are approaching elections in India. Campaign speaks to industry experts to find out how and why.

14 hours ago

Beyond the box: The future of television in the OTT era

Renowned movie producer and television maverick Rabindra Narayan shares his insights on why over-the-top (OTT) platforms are poised to change the TV game now, and forever more.