Electrolux appoints Omnicom Media Group
Creates a bespoke unit to serve the appliance company across Asia Pacific, Middle East and Africa
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The campaign leverages a social media viral trend to raise awareness and funds for the 'Sheroes Hangout Cafe'.
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As the push to stand out becomes even more critical in a concentrated public relations landscape, Mint+Milk PR's Komal Rukhana gives brands four helpful tips on how to navigate and shine amongst the clutter.