Campaign India Team
Dec 21, 2021

BCW India elevates Deepshikha Dharmaraj as group CEO

Will retain her current role

BCW India elevates Deepshikha Dharmaraj as group CEO
Deepshikha Dharmaraj has been elevated as chief executive officer, BCW India Group.
 
As per the new role, she will be responsible for managing the overall business interests of BCW in India and implementing its growth strategy encompassing people, clients and partners.
 
Dharmaraj will retain her current role as chief executive officer of Genesis BCW. 
 
Matt Stafford, president, BCW Asia-Pacific, said, “Under Deepshikha’s impressive leadership in 2021, Genesis BCW has achieved one of its best years of revenue growth in its nearly three decades of operation. Six Degrees has also recorded double-digit growth this year under Rishi and Vandana. The time is right for Deepshikha to take on a wider role overseeing both of our fantastic teams in India.” 
 
Donna Imperato, global CEO, BCW and CEO, BCW Group, said,  “India is a critical market for BCW and I’m confident in Deepshikha’s ability to lead the formidable talent under BCW India Group. I am excited to see how, together with the integrated India team, Deepshikha will continue to innovate our Earned-Plus offer to deliver even greater value to our clients.” 
 
Dharmaraj added, “It has been a great privilege to be part of Genesis BCW’s eventful and illustrious journey over the past 30 years. Under BCW India Group, we have faced the challenges of the past two years with our combined assets and come out stronger for it. BCW India Group has ambitious plans for 2022 and I am excited to work closely with both the Genesis BCW and Six Degrees BCW leadership teams to take the business to new heights.” 
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

Engineers India scouts for creative partners

Expressions of interest have been invited from eligible advertising agencies to execute branding and non-branding communications jobs for the Government of India undertaking.

2 days ago

India's IAA chapter launches campaign to combat ...

As the general elections enter their final stretch, the campaign is leveraging a series of digital posters to motivate the public to cast their votes for the issues that matter most to them and to society.

2 days ago

From niche to mainstream: The rapid rise of the ...

With the creator economy touted to reach $480 billion by 2027, its emergence has undeniably changed marketing plans and reshaped the future. KlugKlug's co-founder and CEO Kalyan Kumar explains.

2 days ago

Why international airlines want a piece of Air ...

Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.