Agency Report Card 2017Underdog |
|||
---|---|---|---|
2017:
C- |
Country head/s: Vikram Gaikwad and Vistasp Hodiwala |
Ownership: Independent |
Stick to the Underdog
|
We assess Underdog's 2017 performance based on its business results, its innovation and initiatives, its work and awards and its people and leadership.
Agency Report Card 2017Underdog |
|||
---|---|---|---|
2017:
C- |
Country head/s: Vikram Gaikwad and Vistasp Hodiwala |
Ownership: Independent |
Stick to the Underdog
|
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Ahead of Campaign360, Coca-Cola's Matthias Blume explains how the brand continues to grow efficiently while maintaining creative excellence, platform relevance, and meaningful consumer engagement.
YouTube’s latest array of affiliate marketing tools stand to put authenticity at the forefront of creators' relationships with brands to create more engaged audiences in return.
SOUNDING BOARD: Independent advertising agency Bang In The Middle recently accused Medanta of idea theft, sparking a renewed debate over the rights and wrongs in client-agency relationships. Campaign consulted industry experts to gauge whether the agency's decision to pursue legal action was justified.
TOP OF THE CHARTS: The report exposes jarring gaps in workplace safety, working hours and mental health, as well as career progression barriers that continue to plague women in the workplace.