Campaign India Team
Dec 02, 2010

IRS Q3 2010: Dainik Jagran, Dainik Bhaskar maintain lead among publications

The third quarter results of the Indian Readership Survey (IRS) are out, and there are no changes at the top.

IRS Q3 2010: Dainik Jagran, Dainik Bhaskar maintain lead among publications

The third quarter results of the Indian Readership Survey (IRS) indicates no change in the order of the top publications from the previous quarter. Dainik Jagran and Dainik Bhaskar top the table once again, followed by Hindustan, Malayala Manorama and Amar Ujala, all of whom have gained in Average Issue Readership (AIR).

(All figures in '000s)

Top 10 Publications

click on image to enlarge

Top 10 Dailies 

click on image to enlarge
Top 10 Magazines 
Click on image to enlarge
Top 10 English Dailies 
Click on image to enlarge
Source:
Campaign India

Related Articles

Just Published

11 hours ago

Is Astronomer’s Gwyneth Paltrow ad a smart move?

Astronomer released a humorous video starring Hollywood actor Gwyneth Paltrow in its latest response to the high-profile Coldplaygate saga.

13 hours ago

PR retainers face reboot as clients demand proof

As startup founders want business outcomes, not media impressions, PR Ways’ founder explains why this is forcing PR agencies to rethink value, pricing, and performance models.

14 hours ago

McDonald’s adds protein to the party

The QSR giant taps India’s protein obsession with customisable, veg-friendly burger slices co-starring chef Sanjeev Kapoor.

14 hours ago

The quiet power of Gen X is loud enough

Ignored by influencer budgets but trusted at the checkout, this cohort is reshaping luxury marketing with discernment, depth, and digital subtlety.