nikhil madhok

Star Plus attempts ‘disruption’ route to take Mahabharata to India
Sep 09, 2013
Ananya Saha

Star Plus attempts ‘disruption’ route to take Mahabharata to India

20 pc of project cost for marketing; initiatives range from mobile museums to apps targeting youth and OOH innovations

‘Food connects with everybody’
Aug 16, 2013
Campaign India Team

‘Food connects with everybody’

Q&A with Nikhil Madhok, senior VP, marketing, Star Plus, to learn more about marketing Junior Masterchef, which airs 17 August

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