integrated marketing

Dec 27, 2017

Blog: 17 trends from 2017

As a wrap-up to the year, our prolific blogger looks at 2017 in the rear view mirror

Dec 02, 2015

Ad Club announces Effies 2015

‘Best Campaign for a Start-up’ category introduced

May 05, 2010

Starcom Worldwide appoints Vineet Sodhani as GM - integrated marketing

Starcom Worldwide has appointed Vineet Sodhani (pictured) as general manager – integrated marketing. He will be based in Mumbai and will report to Sandeep Lakhina, COO-South Asia, Starcom Worldwide.In this newly created role, Sodhani will be the leader on delivering integrated marketing communications offerings to clients of Starcom Worldwide.

Aug 26, 2009

Starcom launches marcom training programme

Starcom Mediavest Group has partnered with Mumbai based K J Somaiya Institute of Management Studies and Research to launch a 10 month long integrated marketing communications programme. Titled SSIMCAP-360, the course is targeted at graduates and working professionals aspiring for careers in marketing and communication, and aims to give a 360-degree grounding of the same.