bayer

Aug 04, 2022

Bayer assigns creative duties to Infectious Advertising

Account won post a multi-agency pitch

Sep 30, 2021

Bayer consolidates global $800 million media account with MediaCom

WPP agency picks up key markets such as China from Dentsu and Germany and Russia from PHD

Jun 09, 2021

Bayer kicks off $800 million global media review

WPP’s Mediacom held a majority of the account, along with PHD in certain markets

Sep 07, 2020

Bayer appoints Rachana Panda as VP and country head - communications

Panda joins Bayer's South Asia leadership team

Apr 27, 2017

I-Com Global Summit 2017: 'All data is marketing data'

Michael Kaushansky of Havas Media lays down realities for organisations to work on if they want to be big data driven companies

Jun 24, 2016

Cannes Lions 2016: Gokul's Diary (2): Take on the Lions at your own peril

Some things that are too big to fail. This festival is one of them.