Campaign India Team
Nov 09, 2023

The dark side of AI: When 'seeing' is not 'believing'

SOUNDING BOARD: Experts weigh in on the risks associated with the rise of AI tech such as deepfake after the deepfake viral video of actor Rashmika Mandanna and centre's response to it

Rashmika Mandanna (Left); Zara Patel (Right) in screen grabs from the videos

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

1 hour ago

Laurent Ezekiel named Ogilvy CEO, Devika Bulchandani...

The appointments follow the arrival of new chief executive Cindy Rose on 1 September.

7 hours ago

Meta rolls out festive tools for India’s ad market

With reels, creators and AI at the centre, its latest updates aim to influence how brands navigate India’s 2025 festive season.

7 hours ago

From ‘maybe’ to ‘must do’: Sun Pharma’s diabetes pitch

A father’s evasive answers becomes the centrepiece of a campaign that highlights how diabetes-linked fatigue chips away at everyday life.

11 hours ago

Publicis CEO Arthur Sadoun shoots down suggestions ...

'We’re not interested in consolidating more of the same for the sake of efficiencies,' he said at New York investor conference.