Havas Worldwide retains Durex creative duties

As reported earlier by Campaign India, the pitch had several big-ticket agencies ...

Senior leaders exit FCB India

India bags 8 pencils and 10 shortlists at D&AD 2024

Healthcare and offshore betting ads emerge as most ...

Google unleashes AI updates and adds greater controls to ...

1 day ago

Havas Worldwide retains Durex creative duties

As reported earlier by Campaign India, the pitch had several big-ticket agencies vying for the plum account alongside the incumbent.

2 days ago

Senior leaders exit FCB India

EXCLUSIVE: Sources tell Campaign India that Abhinav Kaushik, John Thangaraj, and Arijit Sengupta are set to depart from the agency.

2 days ago

India bags 8 pencils and 10 shortlists at D&AD 2024

BBDO India earns one of four White Pencils given out this year for making a difference in the industry.

2 days ago

Healthcare and offshore betting ads emerge as most ...

With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern.

2 days ago

Google unleashes AI updates and adds greater ...

The technology giant has introduced new controls to its generative AI advertising tools to ensure assets remain “on brand,” as well as greater transparency in Performance Max amid advertiser pushback.

2 days ago

Bosch partners with Amnet and Samsung for weather-activated campaign

The initiative harnesses weather API and CTV to boost awareness of Bosch's new machines, with impressive results in Mumbai.

1 day ago

Goafest 2024 set to host creativity experts while ...

The 17th edition of the festival will host over 50 speakers and entertainers across 20 sessions in addition to more than 15 masterclasses.

1 day ago

Clear Premium Water’s commercials champion ...

The series highlights the bottled water brand’s efforts to encourage conscientious consumption and environmentally sustainable practices, while shedding light on the issue of counterfeit products.

2 days ago

Kiara Advani is the new ‘Caprese girl’

Actor Alia Bhatt was the former brand ambassador of the handbag line from the house of VIP Industries.

4 days ago

Asia-Pacific Power List 2024: Ravi Santhanam, HDFC Bank

From a ground-breaking merger to memorable partnerships with the IPL, 2023 was a year of significant growth for Santhanam, with only more on the horizon.

2 days ago

Meta’s CMO on navigating cuts, competition and critics

Longtime executive Alex Schultz details the complexities of marketing a technology giant, including how to resurrect young users and reframe its platforms as a positive place for teens.

3 days ago

FCB Kinnect appoints Neville Shah as chief creative ...

Bringing 20 years of experience to the role, Shah was most recently senior executive creative director at Ogilvy India.

4 days ago

Vinita Bhatia appointed editor of Campaign India

Bhatia will lead the publication's daily coverage and manage its team of journalists in the market.

3 days ago

Q1 agency metrics: A closer look at financial ...

In examining Q1 earnings closely, analyst Ian Whittaker finds common denominators: the resounding success that India boasts and the persistent challenges that China poses—both are shaping agency-holding companies’ performance in the region.

May 15, 2024

Truth be told: How India's Gen Z is handling the ...

A recent survey by The 23 Watt reveals concerning trends: Fake news is widespread, and 91% of Gen Z in the capital region believe it can influence voting decisions.

The Work

3 days ago

Tata Neu shines in IPL 2024 with humorous 'Rukna kyu' campaign

Tata Neu leverages star power to promote its super app amidst the IPL 2024 excitement.

May 17, 2024

Whisper unveils new phase of #KeepGirlsInSchool to tackle early menstruation ...

The latest poignant film seeks to normalise periods as healthy changes, empowering young girls to reshape their narratives around puberty.

May 17, 2024

Samsung's LTE Galaxy Watch6 campaign unlocks connectivity without constraints

The brand's latest film highlights the integration of LTE into consumers' lives, positioning the watch as a reliable digital companion.

May 16, 2024

Titan Raga's new campaign celebrates the beauty in women

Featuring Alia Bhatt, the brand taps into the notion of women uplifting one another through acts of kindness.

May 13, 2024

Picks of the week: Mother's Day campaigns 2024

From McDonald's to Mother Dairy, these are our top picks for the most heart-heartwarming and tear-jerking campaigns for mums in 2024.

May 14, 2024

Bumble removes ‘vow of celibacy’ ads following backlash

Bumble said it has heard criticism of the ad and is removing it from a global campaign.

May 10, 2024

India's IAA chapter launches campaign to combat voter apathy

As the general elections enter their final stretch, the campaign is leveraging a series of digital posters to motivate the public to cast their votes for the issues that matter most to them and to society.

Videos

Galleries

PARTNER CONTENT

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins