poulomi roy

Celebrity brand endorsements: Relevant or redundant?
Apr 08, 2021
Eularie Saldanha

Celebrity brand endorsements: Relevant or redundant?

Industry experts weigh in on questions that come with brands being trolled for their ambassadors, and endorsers not being able to live up to the brand’s ethos

Joy Cosmetics assigns creative duties to Happy
Jul 02, 2015
Campaign India Team

Joy Cosmetics assigns creative duties to Happy

Account won following multi-agency pitch

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