pentagram
Weekend Fun: Sony looks to demarcate sound and noise, with second season of 'Project Resound'
Watch videos from the campaign conceptualised by OgilvyOne here
Weekend fun: NH7 Weekender is back
The Delhi chapter of the music festival takes place this weekend, and we asked OML’s Vijay Nair and Bacardi’s Manish Seth about the festival this year
Man's World completes 10 years, Rolling Stone completes two
Men's luxury lifestyle title Man's World and Rolling Stone India, the Indian edition of the American pop culture magazine, have completed 10 years and two years, respectively. Launched in March 2000, Man's World is celebrating the occasion with a double issue featuring Shah Rukh Khan and Amitabh Bachchan on the covers.
“Paint your buildings:” Pentagram’s Paula Scher
Paula Scher makes her job look like the easiest thing in the world. By her own admission, she took about ten minutes to create the prototype of the logo that would eventually be seen across all of Citibank’s offices across the globe, after its merger with the Travellers Group. And she created that design on a paper napkin. The hardest part of the Citibank job, according to Scher, was not the ideation of the brand identity itself, it was the one and a half years of meetings with the client that it took for her to convince them that this was the identity that would work.
"India needs a design route entrenched in its own culture:" Olins
The day two of Kyoorius Design Yatra 2008 concluded with a panel discussion on corporate branding with Saffron's Wally Olins (pictured, left) and Pentagram's Paula Scher (pictured, right). The session was moderated by Lava Graphic Design's Paul Hughes (pictured, centre).
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