meow fm
Jan 28, 2011
Live Issue: Is radio stunted by the lack of creativity?
Most of the respondents felt that this was not so and that creativity was abundant, finds Jagadeesh Krishnamurthy
Mar 26, 2009
TBWA\India bags Mail Today, Meow FM
TBWA\India has snared the creative business of the India Today Group brands Mail Today and Meow FM, from the incumbents Capital Advertising and VNS, respectively.The win follows a multi-agency pitch that also included Pickle and Capital Advertising. The account size is pegged at Rs 10-15 crore.Said Devesh Rai, marketing head of the two brands, “We believe TBWA\'s disruptive thinking and creative solutions will give our brands the edge they deserve in their respective categories.”
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