matthew godfrey

Nov 27, 2023

Veteran Matthew Godfrey returns to advertising with MediaMonks

In an exclusive chat with Campaign, former Y&R and Publicis CEO Matthew Godfrey explains how generative AI and MediaMonks' digital-first approach lured him back to the ad world

Sep 09, 2014

Spikes Asia 2014: Creativity is efficiency

It is high time for the industry to escape the bunker of mediocrity and unite behind the virtuous spiral of highly creative work, says Matthew Godfrey