ipl

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Blog: Will the winner's curse afflict Star?
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Sep 05, 2017

Blog: Will the winner's curse afflict Star?

How the IPL game pans out from here for media and marketing.

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IPL moves to Star India for a Rs 16,000-crore deal
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Sep 04, 2017

IPL moves to Star India for a Rs 16,000-crore deal

The network has won the consolidated rights for five years (2018-2022). The bid is valued at Rs 16,347.5 crore

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Blog: Will cricket get more expensive?
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Sep 04, 2017

Blog: Will cricket get more expensive?

The increase in the price of IPL will be good for the advertising business

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Dish TV writes to BCCI to prevent Star getting a cricket monopoly
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Aug 23, 2017

Dish TV writes to BCCI to prevent Star getting a cricket monopoly

The DTH player believes if Star's bid is successful it would be 'anti-competitive' and 'anti-consumer'

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Making sense of Vivo's Rs 2,199 crore bid for the IPL
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Jul 03, 2017

Making sense of Vivo's Rs 2,199 crore bid for the IPL

We speak to experts to figure whether Vivo's bid for the IPL title sponsorship makes sense in terms of RoI

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T.O.M. Tweets
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May 25, 2017

T.O.M. Tweets

Some tweets that caught our attention this week

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