connected tv
Aug 11, 2021
IAS acquires CTV platform Publica for $220 million
IAS is accelerating its strategy in this segment, to help publishers better monetise their video programming across CTV devices
Jul 02, 2021
Interactive Avenues and Affle partner for programmatic and CTV solutions
Enables brands to make CTV ads engaging by syncing them with ads on other connected devices within the same household
Dec 11, 2019
Online video consumption is a rage in non-metros: Hotstar India Watch Report 2019
Regional online video content has a massive following, with Tamil, Telugu and Bengali leading from the front
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