Kilpady comes in with over two decades of cross-cultural experience across verticals and geographies
Procter & Gamble aims to cut another $400m (£286m) in advertising costs by June 2021, chairman and chief executive David Taylor has said.
In a freewheeling conversation with Campaign India, McCann Worldgroup's managing director Partha Sinha prescribes an antidote for the current state of the advertising business.
The event will take place in Mumbai this Thursday, Jan 18, 2018
Yes, digital is essential, but let's not forget that older channels can still have a vital part to play in the marketing mix
In the first of a regular monthly column, the author talks about emerging trends in the Nepalese advertising business
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