Search results for "chlorophyll"

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Chlorophyll.in wins at Internet Advertising Competition
Apr 23, 2009
Campaign India Team

Chlorophyll.in wins at Internet Advertising Competition

Chlorophyll's new website www.chlorophyll.in has won the best professional services website award 2009 hosted by the IAC (Internet Advertising Competition).The website has been created by Indigo Systems & Technology Consulting. The team behind the website includes Jyoti Kotecha, Navin Balakrishnan, Imtiaz Shaikh and Jeemutbahan Roy.

Chlorophyll launches corporate alignment tool Litmosi
Aug 17, 2009
Campaign India Team

Chlorophyll launches corporate alignment tool Litmosi

chlorophyll recently celebrated ten years of its existence. The branding consultancy, headed by Kiran Khalap (pictured, right) and Anand Halve (pictured, left) used the occasion to launch Litmosi, a corporate alignment tool that attempts to help companies align their corporate values with their corporate behaviour.     Kiran Khalap, founder CEO, chlorophyll, pointed out that the biggest change that had taken place in the last few years was the end of one way communication.

'The psychological ownership of your brand has shifted': Campaign India Webinar
Apr 30, 2019
Campaign India Team

'The psychological ownership of your brand has shifted': Campaign India Webinar

Kiran Khalap hosted a Webinar last week to decipher who owns the brand

Campaign webinar: Who owns the brand?
Apr 22, 2019
Campaign India Team

Campaign webinar: Who owns the brand?

Hear from Kiran Khalap, MD and co-founder, chlorophyll on 24 April

82.5 Communications appoints Anirban Mozumdar as CSO
Jun 01, 2021
Campaign India Team

82.5 Communications appoints Anirban Mozumdar as CSO

Replaces Rishabha Nayyar who has moved on from the agency

R.I.P. Anand Halve
Nov 23, 2016
Campaign India Team

R.I.P. Anand Halve

The co-founder of Chlorophyll is no more

Raj Halve passes away
Jan 23, 2019
Campaign India Team

Raj Halve passes away

The former advertising and marketing professional passed away on 22 January

When the Aussies met Cossie
Jul 25, 2017
Campaign India Team

When the Aussies met Cossie

It was at a meeting of the independents when chlorophyll's Kiran Khalap came up with this idea. What were the learnings?

Interbrand India brings in Ashoo Advani as associate director, brand strategy
Jan 20, 2015
Campaign India Team

Interbrand India brings in Ashoo Advani as associate director, brand strategy

Prior to this, he was senior brand planner at Chlorophyll

With Meru in its kitty, is M&M ‘future-proofing’ its business?
May 05, 2021
Nilesh Wadhwa

With Meru in its kitty, is M&M ‘future-proofing’ its business?

Experts suggest that M&M is only too aware that the business of owned cars has limited scope

Your Weekend Reading List
Oct 22, 2010
Arati Rao

Your Weekend Reading List

Kiran Khalap, managing director, chlorophyll, recommends 'The Living Company'

Your weekend reading list
Nov 11, 2011
Shephali Bhatt

Your weekend reading list

Anand Halve, co-founder, Chlorophyll, Brand and Communications Consultancy is dedicating this weekend in reading Pauline Kael's 'I Lost It at the Movies'

Local aviation brands fly high with Indian consumers
Aug 17, 2020
Raahil Chopra

Local aviation brands fly high with Indian consumers

ASIA's TOP 1000 BRANDS: IndiGo is the top ranked aviation brand in India, and other brands can learn from how it has consistently aligned its business practices with the brand idea.

India’s strongest local brands: Ola tops the list
Aug 02, 2021
Raahil Chopra

India’s strongest local brands: Ola tops the list

ASIA's TOP 1000 BRANDS: Ola’s marketing and expansion to other categories helped it overpower Amul to take the top spot among local Indian brands. Experts also believe that Indian phone brands missed an opportunity to surpass Chinese rivals.

A peek into India's bloody marketing
Dec 15, 2021
Eularie Saldanha

A peek into India's bloody marketing

Experts speak about the reason why upgraded menstrual hygiene products are seldom advertised, challenges associated with their usage and how new-age brands are driving this change

Narendra Modi or Virat Kohli - the bigger brand in 2019?
Jan 08, 2019
Raahil Chopra

Narendra Modi or Virat Kohli - the bigger brand in 2019?

The year will see both Modi and Kohli in the news, more so than others, because of the general elections and the Cricket world cup. Who among them will be the bigger brand though?

Borosil Glass Works' creative mandate moves to Everest
Aug 08, 2012
Campaign India Team

Borosil Glass Works' creative mandate moves to Everest

Initially, the agency will work on the brand's microwavable kitchenware range

Live Issue: Should PR agencies handle paid content?
May 18, 2015
Campaign India Team

Live Issue: Should PR agencies handle paid content?

As ‘core functions’ evolve, are there competency and ethics issues?

Opinion: Client-agency Valentines: a 4X4 drive
Feb 16, 2017
Kiran Khalap

Opinion: Client-agency Valentines: a 4X4 drive

There are multiple hues in a client agency colour palette. The author analyses some of them

Opinion: The opportunity cost of chasing global recognition
Aug 05, 2015
Gokul Krishnamoorthy

Opinion: The opportunity cost of chasing global recognition

Don't dilute my Old Monk because you want it to expand, says the author