advertising
Nutrica Oil’s clever new campaign is greased with giggles
Three new films inject humour into promoting the brand's different variants, comprising real-life instances where one size doesn’t fit all.
Should Goafest have been rescheduled in 2024?
SOUNDING BOARD: For the first time since its debut in 2006, Goafest is moving to Mumbai for 2024, amidst the buzz of impending elections. So, how does the industry feel about it? Campaign India speaks to adland to find out.
Is KFC set to part with Ogilvy India?
First reported to be on the lookout for a new creative agency in February this year, Campaign now understands that KFC's pitch is well underway.
Global new business spotlight: Publicis dominates with four major wins
While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side
Bigbasket weaves together an endearing tale of enduring love
Watch the film conceptualised by Humour Me here
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