piruz khambatta

Apr 08, 2024

Rasna's Piruz Khambatta on the legacy and future of one of India's most beloved beverage brands

From 80s icon to modern-day market domineer, Rasna has had a long journey in India, and the group's chairman tells Campaign India, they're only getting started.

May 02, 2013

‘We never believed in biting more than we could chew’

Q&A with Piruz Khambatta, chairman and managing director, Rasna, on the brand’s foray into RTD beverages with Ju-C

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins