beautycampaign

Hyphen launches new ‘Tested, Trusted & Totally Fun’ tagline
1 day ago
Campaign India Team

Hyphen launches new ‘Tested, Trusted & Totally Fun’ tagline

The campaign led by co-founder Kriti Sanon, highlights effective, playful, and approachable skincare.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

2 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

3 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

4 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Johny Lever features in KFC’s new Feastival campaign

5 Johny Lever features in KFC’s new Feastival campaign

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

6 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

7 Twinkle Khanna leads playful Black Friday masterclass for Tata CLiQ Luxury

Kinder Joy launches DC-themed Funko Pop! collection in India

8 Kinder Joy launches DC-themed Funko Pop! collection in India

Why almost every brand you know apologised

9 Why almost every brand you know apologised

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

10 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title