Sarah Power

#CES2014 Day Three: Two screens, rather than three or four, could be the future
Marketing
Jan 13, 2014
Sarah Power

#CES2014 Day Three: Two screens, rather than three ...

Initiative's chief strategy officer for North America suggests that ever-smarter TVs might mean we return our (almost) undivided attention to the small screen

#CES2014 Day Two: Millennials are your mature tech audience, so listen up
Digital
Jan 10, 2014
Sarah Power

#CES2014 Day Two: Millennials are your mature tech ...

Sarah Power, Initiative's chief strategy officer, North America, explains why understanding Millennials is front of mind for those at the Las Vegas tech tradeshow.

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