Trust in all news sources has fallen over the past decade, apart from media owned by businesses themselves, according to the latest global Trust Barometer from PR agency Edelman
Former partner with Finsbury Glover Hering tasked with establishing a new global unit for this function.
The S4 Capital chief remains bullish about a Q4 recovery.
Chipotle Mexican Grill’s The Scarecrow campaign, created along with Creative Artists Agency LA, bagged the top honour
GSK’s demand for pitching agencies to state a percentage ‘rebate’ and sign-on ‘bonus’ is just the latest in a raft of requests in 2013 from clients, says the author.
When ‘obituaries to TV advertising are oft-written’, the author reflects on a vote of confidence from an unlikely source
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